Sports Style: Steph Curry

Photo by Beck Diefenbach/Getty Images Entertainment / Getty Images

“Look Good. Feel Good. Play Good.”

Steph Curry’s philosophy for fashion has definitely carried over to his play on the court.

But enough about the two-time MVP’s moves on the hardwood, it’s his moves off the court that have the fashion world starting to take notice.

From date night to red carpets, All-Star to Friday night walk-ups, Steph’s coming into his own style just as his game and celebrity is on fire.  But the great thing about his style is that it’s just like him, it’s super approachable. Dressing for a 6’3” frame is much different than a 6’9” frame, and Steph’s resulting style is more relatable than the flash and brashness of his #NBAStyle counterparts. He’s a superman dressed as a stylish everyman, thus making his appeal to designers and fashionistas alike extremely universal.

Like any modern NBA player, Steph also has to look out for his bottom line, you got it - his endorsements. He balances rocking his now-signature Chelsea boots with the latest street style kicks from Under Armour – as evidenced in his latest editorial with Parents Magazine (fun fact: Steph has helped Under Armour’s US footwear sales increase by 754%). Additionally, after Express signed him to be their first athlete brand ambassador, Curry takes extra steps to make sure he sports the Columbus-based retailer in his off-the-court look in addition to fronting their ads.

These high street brands are what makes Steph all the more likable and his hi-low style is all the rage because of it. Working with childhood friend and stylist Sheraine Robinson, Steph rides the line between superstar luxury, hip-hop streetwear and San Fran hipster, never veering too far one way or the other. My favorite of Steph’s fashion ensembles? When he rocked trendy internet retailer Everlane pre-game to the court one night, mixing it with Acne and Dior.

And while it’s upsetting to not see the MVP knocking down threes during the playoffs right now, we are getting another look at his style on the bench, a more dressed up “business” version of his signature hi-low street style.

Steph Curry: NBA MVP & Style MVP.

Here’s a look at some of Steph’s greatest hits:

Game Nights

Jacket, Cashmere Hoodie, Hat & Backpack from @everlane Jeans from @acnestudios Shoes from @dior Watch from @rolex #byslr #nbastyle #nbafashion #stephencurry Shot By: @jazmiyagi

See this Instagram photo by @byslr * 1,931 likes

Jacket: @repclothing / @fraternitybrand Shirt : @wcspbrand / @shoptradition Jeans: @zara Shoes: @fendi Backpack: @everlane #byslr #stephencurry #nbastyle #stephcurry #styledbyslr #jbl #nbafashion

See this Instagram video by @byslr * 1,451 likes

 

Appearances

@stephencurry30 styled in Express @byslr #stephencurry #expressmen #underarmour

See this Instagram photo by @byslr * 1,026 likes

Styled in Express.

See this Instagram photo by @byslr * 557 likes

 

Courtside

Blazer: #express Sweater: #brunellocucinelli Jeans: #ragandbonejeans Shoes #fillingpieces Watch: #davidyurman #nbastyle #byslr #warriors #stephcurry #stephencurry #nbaplayoffs2016

See this Instagram photo by @byslr * 783 likes

Game Day right.. #armani sport coat and tshirt #jbrand denim #deltoro navy camo chukka boot (not pictured) #rolex watch #nbastyle #stephencurry #byslr #stephcurry #nbafashion

See this Instagram photo by @byslr * 5,497 likes

And for an inside look at his style choices for the 2016 NBA All-Star game (in my hometown of Toronto!) watch this video here. (Ayesha’s cameo will have you cracking up).