What to buy at Ulta's 21 Days of Beauty Event
Alison Pegg
It’s Ulta Beauty Event time again, this time makeup take center stage during their 21 day event. Similar to their skincare sale, I love to pick up tried and true favourites for deep discounts when I can and also splurge on some finds I want to try at a more affordable price.
Find my picks below for what’s worth it to purchase during their 21 Days of Beauty Event.
Extra tip: Link your Target Circle to your Ulta Rewards and get twice the rewards during the event.
Week One
March 13:
Anastasia Beverly Hills Brow Wiz
I love the Ulta puts a universally loved product like Brow Wiz in every one of their make up sales. What else can I say about this product that you don’t already know?
Tula Protect & Glow
I’m so excited that Protect & Glow hit the sale this time around - I’m literally down to my last drops of this. One of my 2021 faves, this formula leaves a beautiful pearl glow on your skin, a perfect sun protected base layer under all kinds of makeup. If you’re fair like I am, this gives you the dewy, juicy face look like Super Goop’s Glow Screen does, but without the too dark tan layer.
March 14:
Smashbox Mattifying Primer
Katie Jane Hughes used Smashbox’s Mattifying Primer in her instagram story recently, as a substitute for setting powder for one of her daily looks. She applied this in her t-zone areas and and then followed with the rest of her base makeup, and the primer negated any need for powder to set her look. I am so curious to try the same, especially as the temps rise, and when I saw this on sale, knew I wanted to pick it up.
March 15:
COSRX Advanced Snail 96 Mucin Power Essence
I’m using the toner right now, and love how evenly the spray disperses product. Its so fast and easy for my (always rushed) morning routine. Can’t wait to try the essence to see if it does the same.
Week Two
March 20:
Buxom Full-On Plumping Lip Cream
I have one of these already and it applies like a dream. Now that we’re mostly maskless again, lip creams and glosses might find their way back to rotation. These really do give you a plumping effect, and the consistency of the formula is a dream.
Tarte Shape Tape Concealer
When I’m looking for more coverage than normal, or need to tone down the tan of my Super Goop Glow Screen, I pull out my shape tape concealer. This stuff lasted all day under a mask during a humid Toronto summer, when you need that little bit of extra coverage, without the weight of a foundation, this stuff is golden.
March 21:
Nabla Eyeshadow Palettes
Another Katie Jane Hughes recommendation, I’ve always been curious about Nabla's eyeshadow formulas, especially since KJH and I have similar skin tones. At this price it might be time to pick up one or two and have a little eyeshadow fun.
March 24:
Estee Lauder Radiant Skin Repair + Renew Set
My one rule for any Ulta event is to always, ALWAYS, stock up on one of my OGs, Estee Lauder Advanced Night Repair. This set looks to include an almost full size version, and for wont find ANR for much lower than the $25 here.
Week 3
April 1:
Benefit Gimme Brow+ Tinted Volumizing Brow Gel
I love this stuff for no makeup days, days with hats, and days that require constant sunglasses. It adds a great tint to my otherwise non-noticeable brows, and when you brush is backwards, then forwards, it coats each hair with the perfect amount of product. Love this stuff.
Benefit The POREfessional Super Setter Pore Minimizing Spray
I always stock up on makeup setters heading into the summer months. I’ve been trying a mini size of this for the past couple months, and can tell its going to be a workhorse for me as the temperatures rise. Up there with Urban Decay’s 24 Hour setting spray, this stuff locks in base makeup really well, and keeps my face from looking super oily for most of the day.